How This New Trend In Video Production Could Help You

Author: Great Art Studios | | Categories: Advertising Videos , Architectural Photography , Commercial Photography , Construction Photography , Construction Videos , Corporate Videos , Fashion Photography , Industrial Photography , Irvine Photographer , People Photography , Photography Services , Product Photography , Video Producer , Video Production Services , Videography


Advertising is the tried and tested method for attracting new audiences through smart storytelling and impactful visuals. However, most businesses do not have the money to spend tens of thousands of dollars for high-end video production.

Thankfully, through new hi-tech cameras, the latest communication techniques, and remote postproduction, smaller media houses can craft top-quality videos at a fraction of the price of established marketing companies.

It’s a fantastic opportunity that will drastically reduce the budget allocation for video promos, and advertising clients may be able to receive three or four different films for the price of one. It also provides greater flexibility to experiment with ideas. 

This trend has given rise to many smaller production companies that are now providing video productions that are equal to or exceed the quality of large, bloated production companies by being clever, nimble, and always keeping the clients’ resources in mind.

Being nimble allows clients the creative control in changing direction with an advertising campaign if needed. It’s essential in a digital world, where engaging content and consistent messages significantly enhance brand equity.

If you’re considering following this trend and enlisting production services on a budget, keep in mind that there is already access to cheap videos and free social media platforms, so how is your video going to be different? The production company you hire will make all the difference to the outcome of your video. Therefore, it’s wise to select a video production company that listens carefully to your needs and conceptualizes incredible solutions that stand out from the rest.

At Great Art Studios, our focus is on ensuring the success of our clients. With over twenty plus years of experience, we are recognized for delivering compelling videos that exceed our clients’ expectations. What makes us stand out is that we use an army of freelancers to execute our clients’ projects. This allows us to offer potential clients a much lower cost for production with quality that is just as high as a large production company. 

We offer industrial and construction photography, fashion, and people photography, product photography, and architectural photography services to clients across Irvine, Los Angeles, Long Beach, Anaheim, San Bernardino, Riverside, and the surrounding areas.

If you have any questions about our services, please contact us by clicking here. To learn more about our photography and videography services, please visit our website by clicking here.